Moxie is:

This is what happened when I typed my name into “Personas,” an installation by Aaron Zinman.

You type in your name and it data mines the web, giving you an analysis of the findings. From the website:

Personas shows you how the Internet sees you. It is a critique of data mining, revealing the computer’s uncanny insights and inadvertent errors.

Since I don’t have a last name, I used “needle felting” so it’d only return info about me. As a result, I think this is more of a summation of the themes of my work. Spooky how much this program gleaned about what’s “behind the cute” of a lot of what I create.

What will Personas say about you?

(Thanks to @SisterDiane and @feliciaday.)